Facebook has now implemented a way to do a search for businesses (like yours!) that uses a cross-reference so you can be more directly targeted for people looking for your company, or companies that do what you do. Basically it’s a new way for people to find you, and in turn, get you more QUALITY contacts. Here is an excerpt from the release:
“How it works:
Now people can search the social graph, not just by name but also by categories or simple phrases. They can also find content, such as photos and videos that they may have missed. For example, people can find you based on phrases, such as “hotels near the Eiffel Tower,” “sushi restaurants my friends have been to in London,” or “videos of TV shows that my friends like.” Relevant results are unique and different for everyone, based on their relationships and the information and content that has been shared with them.”
To read the full Facebook disclaimer, click the link below:
http://fbrep.com/SMB/Graph_Search_Guide.pdf
Happy searching!